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Sunday, October 11, 2026
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Wolff Preparing to Divest Shareholding Pricing Mercedes F1 at £4.6 Billion

Toto Wolff with Mercedes F1 team
Toto Wolff has led the Mercedes team to historic achievements in Formula 1

Toto Wolff is in final negotiations to sell part of his shareholding in the Mercedes Formula 1 team.

This transaction values Mercedes at £4.6bn – an unprecedented figure for an F1 team – following the McLaren team was appraised at £3.5bn in a change of ownership structure last September.

Wolff, who holds one-third of the Mercedes F1 operation, plans to divest a stake in the region of five percent.

Wolff, aged 53 would stay on as team principal and chief executive officer should the deal proceed.

Ownership Breakdown

Remaining partners in the team are Mercedes-Benz and chemicals giant Ineos Group, who each also own a third of the company.

An official representative stated: "We will be making no comment on this. The governance of Mercedes F1 stays unchanged, and each shareholder are fully committed to the ongoing success of Mercedes-Benz in Formula One."

Financial Growth

The deal signifies a significant increase in value of Mercedes F1 after Ineos acquired its stake for £208 million in 2022.

This surge demonstrates the growth in market values of F1 teams recently as a consequence of the increasing appeal of the sport around the world.

This trend was evident with the box-office performance of the F1 movie featuring Hollywood star Brad Pitt, which was released in summer 2023 and earned over $630 million (£458 million) at the box office.

It is Pitt's most successful movie and the highest-earning sports movie to date.

Current Performance

Mercedes are runner-up in the team standings, trailing McLaren, with three races left in the current championship.

Their lead driver George Russell has won 2 of the 21 races this year and is in fourth place in the drivers' championship after McLaren drivers Lando Norris and Oscar Piastri, and Red Bull's Max Verstappen.

Mercedes secured a record eight consecutive team titles and seven drivers' titles, six for Lewis Hamilton and one for Nico Rosberg, between 2014 to 2021.

The writer

Michael Smith

Lena Vance is a tech journalist and market analyst with over a decade of experience covering emerging technologies and consumer electronics.

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